My Annual Arizona Car Week – Trending 2017
Ever since I sold Mark Baker’s 100R Healey at Bonham’s Auction in Scottsdale four years ago I eagerly await coming back to Arizona for my now annual trip to the land of auctions and car shows. Once here, a common question I get from old and new friends alike is, “Are you out here buying and selling cars?”
When I typically reply “no” most figure I’m just goofing off in the sun. Which, since I do have family here, I sometimes do. But this has become a crucial week for me from a business strategy standpoint.
Arizona Car Week—as it has come to be known—is a place for me to focus my time, money, and energy to see first-hand what is going on in the vintage automobile market. What goes on at Arizona Auto week is what becomes knowledge that I can then share with friends and customers.
While the auction experience in and of itself is very exciting, the number of industry people and fellow enthusiasts I’ve met here has been invaluable. What I learn here— through a mix of social media, and being on the ground where the collectors and fans speak with their voices, minds, and checkbooks—sets my thinking for the year as a restorer and impassioned automotive devotee.
I then attend as many auctions—live—as I can, and study the results where I cannot. I talk to people as the cars move along, note which one failed to meet reserves, and which ones are beating the estimates. If I’ve seen the cars, many times I can tell you why it failed to meet the reserve, or why it took in some big cash. You can’t do that from the web, or watching Barrett Jackson on TV.
It’s a crazy busy week for me, there is so much activity all at once, but if you pay attention the trends become visible quickly. What marques and models are becoming more valuable? Which marques are losing strength or simply holding?
These hectic days help me guide customers and prospective customers into the light as to what cars are worth spending money on, and which ones to maybe wait on. If there are a lot of mediocre examples, you can bet the nice ones will shine.
When it’s over and I’m back in the Sport and Specialty shop, I’ll provide some insights as to what I have seen, heard and deduced. Come on back.
I need to get some more sunblock, so until I get home make sure to follow me on Facebook where you can see more of the beautiful cars below.
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